The context
A law firm with no web presence of its own. Here a brand site is a credential: people looking for a lawyer want to see the practice areas, who the people are and how to reach them — in that order.
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Restrained because the context demands it
Legal advertising in Brazil has ethical limits, and the tone has to read as serious without reading as dated. The result is deliberately restrained: legible type, clear hierarchy, no animation that draws attention to itself.
A single-file static site with continuous deployment. It is the kind of page that changes twice a year — more infrastructure would only add maintenance with no return.